The great rebate runaround case

Anyways, I have had Verizon for about four years now and could not be happier with the service.

The great rebate runaround case

March 7, In the summer a division flaw was discovered for rare combination of numbers in the floating point unit of the new Pentium chip designed by Intel. This discovery created a wave of accusations aimed at microprocessor company. Intel was faced with the decision of whether or not to replace the flawed Pentium chips of all concerned users.

The total number of faulted chips estimated to 2 million units. The main issue presented in the case is that when designed by Intel new Pentium chip was discovered to malfunction it created a wave of events not in favor for Intel.

Then, series of articles published by media aimed to reveal the story of the chip flow. Followed by unexpected actions from behemoth computer manufacturers, that increased negativity around the chip flow issue. In result Intel proclaimed to replace the faulted chip only to those users who can prove their vulnerability to the error [2].

This approach is more costly that the approach Intel took initially. Besides there was a production capacity issue to produce enough processors in a timely fashion.

The decision not to replace faulted chips at all would definitely damage the reputation of the chip manufacturer.

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Intel already spent tremendous amount of money to promote their brand. So it does not seem as a good alternative to consider. I would recommend Andy Grove launching an immediate campaign using all regular media including Internet to explain the chances and possibilities of having the computation error caused by the chip.

Even to dedicate a team of professionals to participate in the online discussion.

The great rebate runaround case

The very first thing Intel should be doing is to address negativity against them in social media. Because the situation already went out of control I would announce that replacement of the faulted chip to anyone who wishes to do it.

Not everyone will actually request a replacement for their chip. We can use consumer rebate marketing strategy as an example. Especially, if Intel would offer to make the replacement of the chip by the user itself, providing the full customer support of replacement over the phone.

And announce life time replacement policy, so customers would not rush with the decisions to replace chips with a flaw. Then Intel would pay only for shipping and handling and customer service support, other than cost of manufacturing the chip.

Inexperienced user can make up to 3 calls to make a replacement.[contact_form] This is not the place to leave complaints or comments unless they are for the webpage itself. Please use the search box to find the company you are looking for.

Thank you! Corporate Office HQ. In May, Mouse Print*'s sister site, Consumer World, promoted a great bargain of the week: Buy Norton Anti-Virus for $ at OfficeDepot, and get THREE rebates -- a $20 debit card, a $20 check, and two movie tickets worth up to $ Few offers are ever as generous as this one.

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I had a HORRIBLE experience with AT&T today. Let me first say that I am a VERY loyal AT&T customer. I have been an AT&T wireless costumer for about 5 years and I am a U-Verse customer that is about to move her services to a new address.

I, too, have been duped by ATT's rebate runaround and threatening to drop them after many previuos run-arounds, lies, and very poor service, I let them talk me into giving them another chance and offering a discount on the service plus I was also promised a rebate by mid-December A rebate is an amount paid by way of reduction, return, or refund on what has already been paid or contributed.

It is a type of sales promotion that marketers use primarily as incentives or supplements to product sales. The mail-in rebate (MIR) is the most common. A MIR entitles the buyer to mail in a coupon, receipt, and barcode in order to receive a cheque for a particular amount.