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Partnering with BitTorrent may seem out of reach, but something as simple as tapping into a friend's email list can help drive impressive sales for your book. For Choose Yourself, James Altucher partnered with Porter Stansberry's email newsletter and sold 20, copies through it.
The point is to partner with other people in your space and give them incentive to work with you. For GHM, I sent out an email to my own email list of 10, people to announce my bookwhich I built by just recommending books over the years.
It's also important that you reach out and incorporate other people's platforms in your book. I went out of my way--even though I probably could have gotten some of the information elsewhere--to interview every single major growth hacker I could reach.
Because they were my potential audience and I wanted to make sure my book was great. But also, I knew that by interviewing them they would be more likely to support and recommend the book to their friends, followers and fans.
Indeed they did, I got tweets from basically every major, influential growth hacker in the book which certainly helped sales. When writing your book look for influencers in your space that have a deep, passionate following.
Working with them will drive way more sales than getting a review in the New York Times. If you can make friends with them and show them that your stuff is great and relevant to their audience, that can really propel you from one level to the next. Velocity is crucial when your book hits the market, so you have to concentrate your sales push to the first week because this helps you get hit bestsellers lists not just the New York Times but on Amazon and Goodreadswhich drives even more attention.
I was then able to put a banner on my book cover with the 1 marketing bestseller designation, giving my book even more social proof. Being a 1 bestseller is good and all, but using Amazon rankings as your metric for success obscures some of the more valuable goals to work toward when launching a book.
In Jose's article he bragged that his book reached 21 in the marketing category on Amazon. Weeks later, how is that accomplishment helping his brand or business or even book sales?
Authors should measure success by the assets they've accumulated via the platform they've built. This means emails collected, partnerships made with influencers in your space, speaking gigs, evergreen content placements on blogs, etc.
The question you have to ask yourself before starting a book project is: Is to grab some quick book sales with a subpar book, or to build a brand or business around it? I'd choose the latter. Today, books are used as a tool for first-time authors to build a platform. It's not enough to just write a book that sells some copies.
In GHMI put a page at the end that gave a bonus to all the readers who made it that far--transcripts of all my interviews with growth hackers, plus the first chapter of my other book. Nearly 1, people signed up for my email list in case I ever do a sequel or a physical print version.
I also did a similar version of this in my first book and that list now more than 10, people. Build Your Brand If you read Jose's book, he purports to be a "seasoned digital executive, entrepreneur, author, leader, and strategist," but you'd never know this by looking at his book's Amazon page because he failed to even write a bio for himself, missing a tremendous opportunity to build his brand.
Authors should not make this mistake. Your bio and your Amazon page are like business cards. Brand yourself, reinvent yourself, whatever.
Just don't waste the opportunity. You will be shocked at how often these self-descriptions are borrowed and repeated in the media until they become true. Perhaps he was busy or perhaps he felt that as a first time author he could not get them but for some reason there aren't any blurbs about the book on its Amazon page.
You'd think blurbs would matter less in but in fact they matter more.
There wereself-published books released in So how do you differentiate yourself from the crowd? One way to do this is with blurbs from established, respected individuals. This is why I gave up a significant portion of the 2, characters Amazon allows to give space to blurbs from Tim Ferriss and even the guy who invented the phrase that my book borrows its title from.You’ll need to tell publishers who the market is for this book, why YOU are the person to write it, what it’s about, competing titles, etc.
You’ll also need to include the . I'm the author/artist and I want to review A Novel Idea: Everything You Need to Know about Writing Inspirational Fiction. Back We offer thousands of quality curricula, workbooks, and references to meet your homeschooling needs.5/5(4).
You won’t be able to talk about everything that is in the book (if you could do so in a paragraph you wouldn’t need to write the book!) so pick out the things that would be most helpful or intriguing to a reader.
The Everything Creative Writing Book: All you need to know to write novels, plays, short stories, screenplays, poems, articles, or blogs 2nd Edition by Wendy Burt-thomas (Author)Reviews: 5. Oct 18, · Everything You Need to Know to Create a Bestselling Book. but I am going to use his book as example to explain everything I think authors--particularly.
You will find everything you need to know to write, illustrate, publish, and market your paperback and ebook.
Plus, you will find: Templates and Swipe Files of emails to hire Editors and Illustrators, plus how to ask Influencers for reviews you /5(71).